Marketing Data Analyst
Company: VirtualVocations
Location: West Palm Beach
Posted on: February 5, 2025
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Job Description:
A company is looking for a Marketing Data Analyst to evaluate
marketing efficiency and optimize strategies for user acquisition
and retention.
Key Responsibilities
Provide analytical support to marketing teams, evaluating customer
acquisition costs and forecasting spending
Conduct research and A/B tests, presenting findings to highlight
insights
Monitor performance marketing metrics and develop new metrics to
inform decision-making
Required Qualifications
3+ years of experience as a data/marketing analyst
Proficiency in SQL and relational databases
Experience with data visualization tools, particularly Tableau
Strong understanding of mobile attribution and MMPs
Knowledge of Python and experience with A/B testing is a plus
Keywords: VirtualVocations, Kendall West , Marketing Data Analyst, Advertising , West Palm Beach, Florida
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